How to Use PageSpeed Insights

PageSpeed Insights works by analyzing a webpage’s HTML, CSS, fonts, and JavaScript, and provides suggestions to optimize the performance of the page. This includes things like compressing images, minifying code, and reducing the number of HTTP requests made by the… Read more ›

Finding a Good Blog Niche (The Easy Way)

In my experience, identifying a good blog niche is usually determined by three things: If you can find a niche with these elements, it’s likely a good blog niche. Using Keywords Explorer to find a good niche The easiest way… Read more ›

13 Smart Ways to Repurpose Content

In this post, you’ll learn how to repurpose your existing content in different ways. Repurposing content allows you to reach more people without having to create new content from scratch. For example, our SEO checklist currently gets an estimated 800… Read more ›

What Are SEO Benchmarks, & Which Ones Actually Matter?

But with so many KPIs, knowing exactly which ones you should be benchmarking can be challenging. In this article, we will look at which SEO benchmarks matter and why.  Many people usually talk about key performance indicators (KPIs) and benchmarks… Read more ›

How to Gain SEO Experience & Improve Your Skills

  Of course, the idea of learning any new craft is daunting. For many looking in from the outside, SEO can seem like some Hogwarts-level digital wizardry. However, in an ever-changing world of Google updates and advancing AI, even OG… Read more ›

Event Link Building: A Beginner’s Guide

  Building event links is relatively easy. But it can be difficult for beginners, as it requires an understanding of SEO and event planning in some cases. In this article, we will look at event link building and how to… Read more ›

How to Structure Your Website’s Architecture for SEO

But how do you do that? Website architecture is how information on your site is structured, interlinked, and designed.  For example, for an e-commerce website, it may look like this: It may look complicated, but an easier way to think… Read more ›

White Hat SEO: How to Play by the Rules

In this post, you’ll learn what white hat SEO is, how it compares to black hat SEO, and how to implement a few white hat SEO tactics. White hat SEO refers to the use of SEO strategies, techniques, and tactics… Read more ›

Linktree SEO Case Study: The Rise, Fall, & Future

  Let’s find out. Linktree says it has over 35 million users.  It built its brand by creating a platform where content creators can share multiple links to their social media accounts or websites through a single bio page. According… Read more ›

Why SEO Is Important: 8 Reasons (And How to Get Started)

No matter your line of work, people are searching for your business online. Let’s look at a few reasons why search engine optimization (SEO) is important. Look at these SEO stats: If you want more traffic coming to your website,… Read more ›